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Event Brand Evolution | Art of Process
Focusing on the Blanton 51st Annual Gala, I selected the "client" because of my interest in the fine arts and time volunteering there. I took into account the Blanton's brand evolution in selecting the theme "Art of Process" as the Blanton encourages a deeper look into the art than just how it stands in the frame. Each of the pieces in the project from the invitation to the motional piece consider how the creation of art is always in flux.